Why us

Why are we in business?


Our purpose is to surround your business with the right people, to help you grow and achieve more. We believe it is important to be social both online and offline to develop long-lasting relationships; helping others and giving back are key to our business model with 10 to 20% of our time dedicated to the community and charity work.

As social media specialists understand your challenges around social media and help you refine your brand’s message that will attract and keep your customers/clients. No matter what platform you are looking to focus on from Facebook, LinkedIn, Twitter, Instagram, Pinterest, Snapchat and Youtube we will help you get your message out there, amplified and with consistency to the right people.

We make sure that your company social media presence is a reflection of your vision and brand so we ensure that the tone of voice reflects the social media platform and your target audience.


Having retired from teaching at the grand  ‘old age’ 33 I decided to found Shoo with Rachel in 2014 whilst still teaching. Entrepreneurship has always been an interesting concept to me, the challenge, the glory, being in charge of my own destiny. My teaching experience has been invaluable to delivering high quality training to the needs of all those I am helping. Supporting and leading others has always come natural to me – from the football pitch, to teaching and now to the world of social media. I have helped the company grow substantially and manage a client base with core values that mirror my own. Throughout this growth period I have had opportunity to continue to coach, train and mentor as well as teach through a variety of ways, training, workshops, public speaking and 1:1 sessions, all of which thoroughly energize me.


Rachel has excellent project management skills and is an absolute pro at understanding clients and their needs. If you need to mind map your ideas with timelines, keep the plates spinning she is the project cruncher to keep your social media marketing campaigns on time. During her career she has worked in corporate events where communication is crucial and a need to run everything with military precision is essential for success. Her typical clients included: RBS, Citigroup, BNYMellon, Lloyds Banking Group formerly HBOS, JP Morgan, Bank of America Merrill Lynch, Credit Suisse, HSBC and Jefferies Group. When she isn’t in the office she is out in the Yorkshire countryside riding her horse.

01943 430245



Shoo Social Media LTD
137 Bolling Road
Ben Rhydding
Ilkley Leeds
LS29 8PN